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Road safety campaign gains momentum
​Percy Mbanjwa, one of the performers from Thokola Themba
Trading Enterprise interacts with Nsimbini Lounge patron Sonto
Gumede during the City’s Road Safety Campaign.
AS THE City commemorates Transport Month, eThekwini Transport Authority (ETA) is promoting road safety in shisanyama establishments, shopping centres and malls and public transport ranks throughout October.

The road safety campaigns began early this month following an official launch of Transport Month by Mayor Zandile Gumede at the official opening of the Cartwright long distance taxi rank in the Durban Central Business District.

On 14 October, eThekwini Transport Authority officials visited Mgodini Barbeque Lounge in Clermont. The following day, the officials went to Nsimbini Lounge in Folweni. The road safety campaigns take place under the banner “Ngizoba (I will be) Road Safe. Road safety starts with me”. During the awareness campaigns, Municipal officials interact with patrons at the Shisanyama establishments on the importance of road safety and rules of the road.

Officials then ask questions related to road safety and when the patrons answer correctly, they are awarded with promotional items which have a transport month message. ETA official Nhlakanipho
Myeza said residents have been responding well to the campaigns through attendance, interaction and participating in road safety dialogue. “During these on-going campaigns, people have shown interest by joining in the conversation and also asking questions of clarity while also imparting their road safety knowledge to others,” he explained.

In taxi ranks and shopping malls, a short play is performed with a strong focus on the do’s and don’ts of public transport drivers and commuters. Myeza said they opted to portray the road safety message with a play performed from a GO!Durban display bus because it catches the attention of members of the public because it is very educational yet entertaining.
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